The FTC Just Sued Amazon Over How Your Ad Auction Actually Works
On August 31, 2026, the FTC and 22 state attorneys general filed suit against Amazon in federal court in Washington, […]
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Amazon’s Ad Business Just Posted Its Fastest Growth in Six Quarters. Here’s What’s Actually Driving It.
Amazon’s advertising revenue hit $19.8 billion in Q2 2026, up 26% year over year, its strongest growth rate in six
Amazon Is About to Spend Your Sponsored Products Budget on Creator Content, Starting August 10
Starting August 10, 2026, Sponsored Products campaigns will start showing up inside creator content, reviews, editorial roundups, and buying guides
Amazon Is Changing How Some Advertisers Pay Their Ads Bill on August 1
If you sell on Amazon and pay for Sponsored Products, Sponsored Brands, or Sponsored Display with a credit card, there’s
Amazon Ads Hands Brand+ and Performance+ Advertisers More Control Over Their AI Campaigns
Amazon Ads just gave advertisers a way to talk back to its automated campaign types. On 22 July 2026, Amazon
How to Add Video to Existing Amazon Sponsored Products Campaigns (Without Resetting History)
Amazon Ads just dropped an update that fundamentally changes how we optimize our core advertising campaigns. You can now inject
The Great Amazon Ad Boycott: Why Sellers Won a 4-Month Reprieve
The Battle for Cash Flow This week, the Amazon seller community did something rare: they organized. Facing a policy change
How Much of Your Budget Should Go On Branded Search Terms?
The Branded Spend “Mystery” is a Myth: Use the SQP Report to End the Debate If you spend more than
Amazon’s New Full-Funnel Tool: Automating Ad Strategy for Q1 2026
Amazon Ads is shifting from manual campaign management to AI-driven orchestration. Launching in Q1 2026, the new Full-Funnel Campaigns tool