Prime Big Deal Days 2026: Ad Spend Jumped 149% and CPCs Barely Moved
Prime Big Deal Days ran on October 6 and 7, and the first proper read on ad performance is in. […]
Amazon Review Requests: the real cost is per extra review
Amazon is about to let brands pay to ask recent buyers for a rating. The headline claim is 3x more
Amazon’s Seller Assistant Now Works Inside Claude: What Sellers Need to Know
On September 23, Amazon announced the next version of Seller Assistant. Within a day my feed was full of posts
Prime Big Deal Days Is October 6–7. Your Ad Spend Decisions Start This Week
Amazon confirmed the dates on 15 September: Prime Big Deal Days runs 6–7 October 2026, opening at 12:01am PDT on the 6th
Amazon’s DSP Just Bought Its Way Into ChatGPT
On September 10, 2026, Amazon Ads announced a partnership with OpenAI that lets Amazon DSP advertisers run ads inside ChatGPT.
The FTC Just Sued Amazon Over How Your Ad Auction Actually Works
On August 31, 2026, the FTC and 22 state attorneys general filed suit against Amazon in federal court in Washington,
Amazon Now Makes You Tag AI-Generated People in Product Images. Here’s How.
If your product photography or A+ Content uses AI-generated models instead of real people, Amazon added a compliance step you
Amazon’s Ad Business Just Posted Its Fastest Growth in Six Quarters. Here’s What’s Actually Driving It.
Amazon’s advertising revenue hit $19.8 billion in Q2 2026, up 26% year over year, its strongest growth rate in six
Amazon Is About to Spend Your Sponsored Products Budget on Creator Content, Starting August 10
Starting August 10, 2026, Sponsored Products campaigns will start showing up inside creator content, reviews, editorial roundups, and buying guides